Unlocking the Power of Digital. Marketing: A Beginner's Guide


First of all,

A synopsis of the state of digital marketing. The value of digital marketing in today's corporate environment.

Section1: Definition of Digital Marketing.

Digital marketing: An explanation and definition. Compare digital marketing to conventional marketing.

Section 2: Essential Elements of Online Advertising

Optimization of Search Engines (SEO): describing SEO and its significance. Simple suggestions for enhancing content for beginners.


Marketing on Social Media:

An overview of widely used social media networks. How to establish a social media presence and produce interesting content. Marketing using Content: defining the function of content marketing. Some pointers for producing worthwhile and viral content.

Email Promotion: Overview of Email Marketing. Building Successful Email Campaigns for Novices Section 3: Platform and Tools: Google Monitoring Understanding Web Analytics Fundamentals and Using Google Analytics Monitoring user activity and website performance.

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